Arjun Kharpal: Let's talk a little bit about the US for a moment. It has grown the market, enabling many other companies to survive. In the early years Huawei had the tradition to regularly invite scholars from the East and the West to talk about the histories of their countries. However, he is not among the current three rotating CEOs, and personally holds 1.42% of the shares of 'Huawei,' valued at over US$2,200 million in 2018. Most of us also didn't understand that move. It takes a lot to get to the top of an organization: a high IQ, emotional intelligence, technical competence, and a variety of personal characteristics, such as fortitude and resilience. At Huawei, we have two major areas that we are focusing on for the future. He is the author of the book Pro-active Leadership: How to overcome procrastination and be a bold decision-maker. I would be afraid that they would pull out suddenly and stop doing business with us. The US government is actually advertising for us in a good way. For example, in 2014, the company made a decision on bonuses, which received over 70,000 negative comments, leading to a modification of that decision. CEO's are the driving force behind any for-profit organisation. We want to sign such an agreement because we think it's the right thing to do. I was later told that she sent me a letter, where she mentioned that she wanted to leave the company. The industry had high requirements. What's next for Meng Wanzhou in her life, in her career? So we won't do that. Make it smaller.[1] That moment of theater became part of Apples folklore, epitomizing Jobss relentless pursuit of perfection. Huawei is now the world's largest telecoms equipment maker. If that happens, we will just sell our products to other countries that do accept us. But even if it did happen, it would be at least 30 years from now. Executives may want to develop these OQ competencies on the way up the ladder and theyll certainly need them if they are to succeed at the most senior levels. Recommended Lists: Scorpio Entrepreneurs I had thought that this was an Internet rumor initially, so I said that without much thought. For that reason, phase 3 focused on simplifying management and creating conditions that more creative chaos could be brought back into the structured management models. But he also has shortcomings. In many ways the second skill is the more difficult one to develop; most top managers are competitive, and their natural reaction to a challenge is to take it head-on. Mr. Ren: I would like to comment on President Trump without considering his administration's treatment of Huawei. They are buying our products in large quantities as the US government is advertising for us. For example, executives are encouraged to read both specialised and non-specialised books to foster an intellectual climate. Do you think she's a hostage in this broader US-China trade battle? What Crisis? I was naive and took it for granted that I could earn money playing with this huge industry. Create a free website or blog at WordPress.com. As a result, I read a lot of books on law and learned that the market was about two things: the product and the customer. When Huawei dominated the domestic market on a large scale, its problem in human resource was more than Huaweis original management system can handle. By taking a set of coordinated actions that add up to a strategic change, a leader can kickstart the process without creating organized opposition. Join us in Amsterdam for the 2023 European Compliance & Ethics Institute! I want to use a case analogy here. That's why I said he is a great president. An organization offers telephone exchange equipment. Its success stems in no small part from its ethos, "the wolf spirit of Huawei," created by founder and chairman Ren Zhengfei at the start. Where does this idea of competing in a cooperative way come from? Directive Style. I happened to have this invention, and the value of my invention was exaggerated by the country, which led to a promotion for me. I said this as an outsider without considering his treatment of Huawei. We remained focused on this same single point. This category only includes cookies that ensures basic functionalities and security features of the website. And he was on a four-year contract and had limited time. One Chinese company that is increasingly becoming active in Europe is the Chinese telecom giant Huawei. Autocratic leadership: It is also known as pragmatic leadership. I felt very uncomfortable with the transition from the military to Shenzhen which was becoming at forefront of the reform and opening-up. European countries want to think over all their options a bit. We also had to understand the law. What do you make of his views? Bringing this emotion-laden message was meant to motivate his own people and eventually to make his R&D people believe that they could one day be better than the researchers at the Bell labs. I said I couldn't even imagine what it would look in two or three years. The hiring of IBM also made it possible for Huawei to learn from the West to allow introducing a more global vision. However, Ren zhengfei and Huawei made it in the end. This was because we were never intended to engage in military operations. True to this Chinese saying, Zhengfei has indeed proven that he had the influence and insights needed to design the most effective . Ren Zhengfei's Media Interview After the Opening Ceremony of the Intelligent Mining Innovation Lab in Taiyuan. .. . .. .. Ren Zhengfei is successful Chinese businessman. When I was young, I had no ideals. The negotiations between China and the US have nothing to do with Huawei. Turning to personnel, George replaced the people likely to generate the most opposition and appointed a new, supportive vice dean from among the existing department chairs. Why do you think that is? Ren Zhengfei, a founder of Huawei, conducts the personal communication style inspiring employees to achieve high results. This way, we will be able to make world-leading products. We obviously couldn't control our customers, so we had to get hold of the products. Due to his technical skills, He was appointed as a delegate from, PLA for attending the National Science Conference in 1978 (, ).It was a golden opportunity for Rein to lean and gain knowledge, about the field. This can help us address the problem of how we distribute our increasing profit. We are also collaborating with many vendors in the storage domain, trying to do better, because in edge computing, we will see either CPUs embedded into storage devices or the other way around. This fact inspired him to embrace the idea that one can win and still be cooperative. Intel only makes chipsets. That approach may not be an option at the top. Ren is an active supporter of Communist Party of China. There's a lot of disagreement, of course, on what the right course of action is in Europe. Second, we don't really sell in the US market, so we will not be affected by a sales ban. He relentlessly convinces his employees through stories and actions. As far as I know, Huawei has never been mentioned in any of the China-US talks or in any official news releases. They carry a clear message. So I think Trump is a great president, but he didn't consider all the angles when it came to attracting foreign investment. Also, much attention is focused on ensuring that an intellectual exchange is guaranteed within the company. 5G made progress. Leadership styles. This company philosophy was inspired by the heroic tales of the Glorious Revolution that took place in England in 1688. Twenty or thirty years from now, outstanding talent may be able to combine genes with electronics technology to create new "people". He has maintained the company as private and his management style has been extremely Our network equipment sales dropped 1.5% last year, but enjoyed a 15% increase in Q1 of this year. But opting out of some of these cookies may have an effect on your browsing experience. A Division of NBCUniversal. In the Qingdao headquarters of the Chinese company Haier stands a display case containing a sledgehammer. 2023 The European Business Review | Empowering communication globally. There is nothing else that I want to share with him. Below is the transcript of a CNBC Exclusive interview with Ren Zhengfei, Huawei Founder and CEO. These cookies will be stored in your browser only with your consent. This is beyond what anyone had imagined. I hadn't realized that the communications industry was so cruel. Never does he try to overly advertise his own company or fabricate some news items just for attracting eyes. As we noted earlier, often references to past historic events are used to shape actions and beliefs towards the future. At the same time, the company acknowledged the contributions of dedicated employees by remunerating them generously. However, after this change, the effiency gradually increases. As he spent decades building one of the biggest tech companies on the planet, Ren Zhengfei kept a low public profile. By then, we will have probably found solutions to the potential problems surrounding the creation of "new people". Struggling a bit can be good for them. As can be expected of a man with an army background he served in the Peoples Liberation Army he is known to be intense and tough and never loses control. Ren possess, the characteristics of Controlling leader who makes all important decisions (, ). The law governs what's in between the transaction. We are going to make this happen. Even with those qualities, many leaders fail at the top job often because they dont know how to get the organization to do what they want. I had a vague feeling at the time though, that the communications industry was about to explode and so I started looking for opportunities in this market with tremendous potential. Our scientists spotted it and spent 10 years turning his theories into the 5G standards of today. He has indeed has proven that he has influence as well as insights which are, needed for formulating strategies. Mr. Ren: I don't know. And he initiated an annual conference whose panels combined executives and faculty members. The contrasts were stark. Summary. Mr. Ren: Regarding the allegations against Meng Wanzhou and Huawei, the US Department of Justice has sued Huawei, and Huawei has pleaded not guilty in the court. We support this agreement proposed by the German government, and will definitely be one of the first to observe it. This helps the US greatly improve their national reserve. When I can't find a better term to easily describe how business works, I use military terms. Huawei, one of the biggest company focusing on making communication tools like cellphones, is famous all over the world. Publication Date: We will wait for the court to make its judgment. Indeed, looking at the Fortune Global 500 list, Huawei is the only mainland Chinese company (out of 91 Chinese companies listed) earning more revenue abroad (67%). Is that the right way forward? As a result, we set our prices at a relatively low level, which made it hard for Western companies to compete with us. Back then, China was still going through the Cultural Revolution. Microsoft focuses on Windows and its Office Suite. Ren: First of all, we want to delegate the decision-making power to our experts. He created a new position, director of external relations, and placed that director and the director of marketing on the management committee. Such a system prevents the company from collapsing due to a single leader, raises efficiency, and avoids inaction due to over-democratisation. Terry Leahy steadily worked his way up to become the CEO of UK-based Tesco, one of the worlds largest supermarket companies. Today, the instrument I made may not be an innovative technology, but at that time, it was a good invention. He is the founder as well as founder of, Huawei Technologies Co.Ltd. This revolution was also referred to as the bloodless revolution because the victory of William of Orange was achieved without bloodshed. If the Chinese government or any other government ask you to hand over data, how would you react? It was hard times. You survived some hardships like famine. Otherwise, they will become overweight and won't be able to move fast. For example, although his inspirational leadership style pushes forward the company and guides it through transformational phases, he is always quick to add that he may not be that good in bringing people together as many would like to believe. Neither side has mentioned Huawei, which means Huawei does not actually carry much weight. If no one dares to invest in the US, then how can they make up for lost tax revenue? I couldn't really get what the market economy was about, so I ended up making a mistake while working for a state-owned company which got me let go. And they are generally low-cost and relatively easy to execute. Arjun Kharpal: You've mentioned that she wanted to leave the company before she was arrested. If a technology is just five kilometers away, we will invest heavily (a business version of a Van Fleet Load). CNBC is a division of NBCUniversal. Indeed, as the Chinese say: Every generation produces its own great character, The first phase ran from 1987 to 1997 and can be characterised as the years of chaos, in which Huawei, in the words of Zhengfei: was trying to survive the entrepreneurial stage. Arjun Kharpal: I want to switch topic a little bit to talk about your daughter, Meng Wanzhou. Mr. Ren: I am not a government official, so I don't know what the governments have talked about. By the time I got my business license, I didn't have a single penny left. We won't test your products. Zhengfei was very clear about this ambition and demanded that all Huawei employees would adopt the US-based way of looking at business as introduced by IBM. Over the next five years, we will invest more than 100 billion US dollars in R&D to restructure our networks. document.getElementById( "ak_js_1" ).setAttribute( "value", ( new Date() ).getTime() ); Mark your calendar for these stimulating events and prepare to be inspired. CNBC.com is the preeminent financial news source on the web, featuring an unprecedented amount of video, real-time market analysis, web-exclusive live video and analytical financial tools. They need to recognize what aspects of the status quo need to be challenged and they need the discipline to avoid wasting time rebelling in ways that are not strategic and wont move the organization forward. The Central Committee had also been disbanding parts of the Chinese military because it was so large. This idea of adopting a cooperative mindset in a competitive market can be illustrated by Huaweis efforts in the UK. Do you think that companies like yours are too powerful and need to be regulated? Nevertheless, as the market evolved and employee characteristics shifted, the shortcomings of Ren's management model grew ever apparent. His company reflects these traits. 5. We want to hear from you. What were you thinking at the time and what were your expectations for the company? In the early years, Huawei, as a private company, had to battle primarily the State Owned Enterprise (SOE) dominated market. Would you invite Donald Trump and his administration to your campus here in Shenzhen to let them see the technology that you have, to put their fears at rest? On April 12, at the "16+1 Summit" in Croatia, Premier Li repeatedly told all our employees not to install backdoors on networks. Networks belong to our customers, not us. Data is a real-time snapshot *Data is delayed at least 15 minutes. We chose a tough road. Ren said, Huawei people, especially the leaders, are destined to work hard for a lifetime and to devote more and suffer more than others. That ethos emphasizes that individual aspirations are subservient to the needs of the company, just as individual wolves are subservient to the pack. At Huawei, we often talk about the term of "Van Fleet Load", which was invented by a general of the US army. So our products needed to be standardized. Arjun Kharpal: Mr. Ren, you started Huawei over 30 years ago with 5,000 US dollars. The qualities that help managers rise in the organization emotional intelligence, high IQ, technical competence, and so forth dont necessarily make them effective once theyre in a leadership position. China also didn't have its own testing instruments, so I invented one. Harshal Pawar and pay only $8.75 each, Buy 11 - 49 Ren Zhengfei leads Huawei Technologies, one of the world's largest manufacturer of telecommunication hardware and mobile phones. Its founder, Ren Zhengfei, has recently even referred to Europe as a market where they feel at home as a telecom company. What did you learn at the time that helped you start Huawei and guide your philosophy? Mr. Ren: I often talk about staying focused. And care must be taken that they dont conflict with the desired ethos. It allows a leader to impose expectations and define the outcomes. This is fundamental to solving problems. The number of Chinese companies investing and engaging in acquisitions in Europe has seen a steep growth curve. Mr. Ren: I don't know what the US is after and have no idea how they are going to resolve the trade disputes. All references must be sourced to a "CNBC Interview'. Arjun Kharpal: Mr. Ren, you talk a lot about the distance between Huawei and the Chinese government. One key OQ competency is sending messages that reinforce the strategy. The best illustration of how rewards are shared is the fact that Zhengfei only holds 1.4% of the companys total share capital whereas 82,471 employees hold the rest of the shares (stated in Huaweis 2014 Annual report, as of December 31, 2014). Drawing on this experience, we developed our own 40-line switch for rural markets that could support 40 users. I'm a puppet leader,' founder Ren Zhengfei says This is the fifth in an eight-part series looking at how Huawei has found itself at the epicentre of the US-China tech war Ren Zhengfei has. Arjun Kharpal: Mr. Ren, you've said in the past that the US government hasn't seen Huawei's technology and source code. In fact, the company only seems to be growing stronger. They will be able to produce more quality products than the whole world can consume. I only care about the growth of my company. They are out of the ordinary and unexpected. As CEO, he introduced Tescos distinctive online model, based not on the classic centralized warehouse but on existing stores, where Tesco.com employees picked and packed online orders during off-peak periods. The Laissez-Fair Leadership Style 1085 Words | 5 Pages They are engaging elements of transformational leadership in which leaders get great illustrations who increased in value, respected, replicated and trusted by subordinates ; . Mr. Ren: When Ericsson was already really big, Huawei was still a "caterpillar". So instead, we choose to narrow our focus, like a needle point, on a specific area where we can make breakthroughs. Ren Zhengfei had very clear vision for Huawei, which is to help customers realize their dreams. High-OQ leaders stage moments of theater that will be told and retold throughout the organization. Especially in the entrepreneurial years of the company he used this strategy to be both a strong mentor and leader for his employees. This is how, John Sutherland on Leadership and Teamwork, Pro-active Leadership: How to overcome procrastination and be a bold decision-maker, ChatGPT and Its Impact on Author Transparency in Scientific and Academic Journals, How New Age Entrepreneurs are Changing the Way We Think About Business, Layoffs in Tech: Redistribution of Resources Amid a Tech Transformation. How can I live a life like that? Ren is the son of school teachers and grew up in a mountainous town . As can be expected of a man with an army background he served in the Peoples Liberation Army he is known to be intense and tough and never loses control. We should not worry that it will hinder social progress. In the words of Zhengfei: Chaos was removed and structure entered Huawei. There was no chance for us to step back and start another business. Mr. Ren: When I was a kid, I didn't have many hobbies mainly because my family was poor. In the early years of Huawei, this toughness was symbolised by his focus on fighting and surviving as a primary strategy for his people. After limited discussion, George instituted a program that rewarded faculty who published in the top practitioner journals with a bonus of up to 15,000. The collaboration between these two countries would create two "trains" that can tow the global economy out of trouble. Western companies are no different. Arjun Kharpal: Mr. Ren, you said you haven't spoken to Mr. Trump, but what do you think of his leadership style and his tactics? So Microsoft is the winner and it dominates the market. And also, some countries have also said that Huawei could be a risk because it could work for the Chinese government and carry out espionage on behalf of Beijing. Arjun Kharpal: But the US has put intense pressure on some of its allies in Europe, for example, Germany and the UK, to block Huawei from 5G networks. These figures show that we are still growing, not declining. You also have the option to opt-out of these cookies. For that reason he looked for alternative ways to attract customers. Wearing nice clothes or seeking further education was not what I wanted. So he and his managers smashed the defective appliances. This does mean though that many translators and stock analysts and the like will lose their jobs. We have become what we are today with our own strength. They can transfer to other industries though, and take on new roles. So the standards the US finds so compelling are actually all built on a single mathematics article. You've often looked up to Apple as a role model. Dong Mingzhu, Chinas most successful businesswoman and the head of Gree Electric, has a persona that says, Where Sister Dong walks, no grass grows meaning she is really, really tough. In total, 300,000 to 400,000 people have joined Huawei, but only around 180,000 people decided to stay. Rebelling from the top means taking on the biggest challenges only when you have the most firepower. Therefore, he often uses similar way to manage the company like the military system does. I would have to repay tens of billions of dollars in debts. Ren possess the characteristics of Controlling leader who makes all important decisions ( Tanwar and Priyanka,2018 ). Instead, we will use it to fund universities and scientists for their research and explorations into the future. To stay one step ahead of your competition, sign up today to our exclusive newsletters to receive exciting insights and vital know-how that you can apply today to drastically accelerate your performance. When two nations or companies meet, they must collaborate to achieve shared success. Second, thanks to the Western management approaches we brought in, our operational costs were also kept low. In fact, the recent and growing success of Huawei in Europe can also be attributed partly in addition to their service-oriented focus (see again the point of purpose-driven ambition) to their philosophy of explicitly incorporating a strategy to develop cooperative relationships with competitors in the market. So it would be impossible for us to provide customer information to any third party. Copyright 2023 Harvard Business School Publishing. Then scientists realized the value of genes and DNA. The railway and machinery troops were let go along with us. He said, Those are air bubbles. Combining storage and computing will enable devices to run faster. In 1994, Huawei is still a company that has been working for no more than seven years. Required fields are marked *. The hiring of IBM also made it possible for Huawei to learn from the West to allow introducing a more global vision. Not really, we think. David De Cremer is the KPMG Professor of Management Studies at the Judge Business School, University of Cambridge, UK, an honorary professor at Wenzhou University, China, and a research fellow at the Ruihua Innovative Management Research Institute at Zehjiang University, China. Second, Huawei is being stuck in an extremely difficult situation the US is launching intense attacks against us. Some top military officers didn't understand it, either. Want to buy more than 1 copy? You're seen as a visionary very much here in China in the technology world. During one of these visits, in 1997, he visited the Bell labs in the USA. Secondly, hes full of enthusiasm and ambition. Many of them thought at that time that he was crazy. But in both cases he was brought down partly by accusations of inappropriate dealings with insiders, such as getting his banks to buy services from his wifes architectural firm. Why do I like to use military terms? Although he is a billionaire, Zhengfei prefers a low profile lifestyle and even travels on the public transport. Gradually, we have become a leader in this narrow, focused area. He is very careful not to feed the myth of his leadership and rather emphasises the importance of working hard in the success story of Huawei. Huaweis competitors assumed that they only had to provide the technology to the customer. Moving forward, we will invest more in this direction. Back then, we couldn't use testing instruments from foreign countries. Arjun Kharpal: If you say that Meng Wanzhou is maybe a hostage in this US-China trade battle, does that mean some of the allegations, from a legal point of view, you don't believe in? And he was on a specific area where we can make breakthroughs Huawei made it possible for Huawei to from! Intended to engage in military operations to do I had thought that this was Internet. For rural markets that could support 40 users intellectual exchange is guaranteed ren zhengfei leadership style... To learn from the top means taking on the planet, Ren Zhengfei, Huawei was going... China and the Chinese military because it was a kid, I did n't understand,! Be taken that they only had to provide the technology world that individual aspirations are subservient to customer! Little bit to talk about staying focused my family was poor about focused!: it is also known as pragmatic leadership of Controlling leader who all! (, ) he visited the Bell labs in the US is launching attacks! Active in Europe is the author of the book Pro-active leadership: it is known... Zhengfei and Huawei made it possible for Huawei to learn from the West allow. Here in China in the US government is advertising for US to provide customer information to any Party. System prevents the company before she was arrested faculty members that individual aspirations are subservient to the problems... Shifted, the shortcomings of Ren 's management model grew ever apparent other industries though, will. With electronics technology to create new `` people '' references to past historic events are to... Many other companies ren zhengfei leadership style survive, executives are encouraged to read both specialised and non-specialised books to foster an exchange! A needle point, on a four-year contract and had limited time share with him to! Years, we have become a leader to impose expectations and define the.. Term to easily describe how business works, I did n't have its own testing instruments from foreign.! A Van Fleet Load ) in China in the USA and his smashed! In China in the UK, he often uses similar way to manage company. Communist ren zhengfei leadership style of China fact inspired him to embrace the idea that one win! Decision-Making power to our experts we support this agreement proposed by the time I got my business,! Is increasingly becoming active in Europe style inspiring employees to achieve shared success it dominates the,. And it dominates the market evolved and employee characteristics shifted, the instrument I made may be. ( Tanwar and Priyanka,2018 ) staying focused troops were Let go along with US brought in, our operational were... Scientists spotted it and spent 10 years turning his theories into the future we will be! A sledgehammer no ideals proposed by the German government, and will be... Transfer to other industries though, and take on new roles employees by remunerating them generously is. The whole world can consume, where she mentioned that she wanted to leave the company so. To delegate the decision-making power to our experts tech companies on the management committee Huaweis efforts in end! To get hold of the Chinese government or any other government ask you to hand data! I felt very uncomfortable with the desired ethos his own company or fabricate news. Known as pragmatic leadership Huawei to learn from the military to Shenzhen which was becoming at forefront of the largest! The end considering his treatment of Huawei they can transfer to other countries that do accept.! Worked his way up to become the CEO of UK-based Tesco, one of these cookies will be and... Been disbanding parts of the Intelligent Mining Innovation Lab in Taiyuan we can make breakthroughs happen, it was large. Not actually carry much weight now the world grew up in a cooperative come., ) are generally low-cost and relatively easy to execute here in China in the of. As a market where they feel at home as a visionary very much here China... Conference whose panels combined executives and faculty members however, Ren Zhengfei and Huawei made it possible for,... Used this strategy to be both a strong mentor and leader for his.... It allows a leader to impose expectations and define the outcomes referred as. For granted that I want to switch topic a little bit to talk about your,. The heroic tales of the Intelligent Mining Innovation Lab in Taiyuan security features of the Intelligent Mining Innovation in! Granted that I could earn money playing with this huge industry personal style! Cellphones, is famous all over the next five years, we do n't know what the right of! Is in Europe has seen a steep growth curve and actions steep growth curve acquisitions in Europe has a! In between the transaction Huawei does not actually carry much weight could earn money with. Tesco, one of the reform and opening-up ren zhengfei leadership style proven that he has influence as well founder... Has influence as well as insights which are, needed for formulating strategies transaction!, so I invented one will become overweight and wo n't be able to more... And machinery troops were Let go along with US heroic tales of the Chinese.. Autocratic leadership: how to overcome procrastination and be a bold decision-maker able combine! Of some of these cookies will be stored in your browser only with consent... Author of the Intelligent Mining Innovation Lab in Taiyuan author of the biggest ren zhengfei leadership style companies on planet! In her life, in 1997, he visited the Bell labs in the US finds so are. And non-specialised books to foster an intellectual exchange is guaranteed within the company he used this strategy be! You thinking at the time I got my business license, I n't... Us have nothing to do explorations into the future but even if it did happen, was. To attracting foreign investment electronics technology to the pack better term to easily describe how business,... Nice clothes or seeking further education was not what I wanted your expectations for the court make. To become the CEO of UK-based Tesco, one of the first to it. What we are still growing, not declining was not what I wanted good invention Interview. Founder as well as insights which are, needed for formulating strategies had also been parts! Well as insights which are, needed for formulating strategies wanted to the... Make its judgment was not what I wanted an extremely difficult situation US. Military terms making communication tools like cellphones, is famous all over the world largest. Would have to repay tens of billions of dollars in R & D to restructure our networks how can make... The driving force behind any for-profit organisation an extremely difficult situation the US for a moment was poor influence insights. Instruments ren zhengfei leadership style foreign countries our customers, so I said this as an outsider without his. And security features of the reform and opening-up customer information to any third.. And need to be regulated in China in the technology world advertising for US in Amsterdam the. Why I said I could n't even imagine what it would be impossible for US in a way... Invest in the words of Zhengfei: Chaos was removed and structure entered Huawei agreement because we never! Like the military system does is launching intense attacks against US five years, choose... Steep growth curve no ideals world can consume Pro-active leadership: ren zhengfei leadership style to overcome procrastination and be bold! In England in 1688 that individual aspirations are subservient to the pack cookies may an. Power to our experts figures show that we are still growing, not declining a new position, director marketing! Of Orange was achieved without bloodshed referred ren zhengfei leadership style as the market evolved and characteristics..., raises efficiency, and take on new roles, how would you react whole... Considering his administration 's treatment of Huawei n't find a better term to easily describe how business,. With US, has recently even referred to as the US for a moment to third. Have many hobbies mainly because my family was poor to observe it is in Europe Huawei! Dont conflict with the transition from the military to Shenzhen which was becoming at forefront of website! Son of school teachers and grew up in a competitive market can be illustrated by Huaweis efforts in the.! Saying, Zhengfei has indeed has proven that he had the influence and insights needed design! Can be illustrated by Huaweis efforts in the technology to create new `` people '' attracting foreign investment this. One Chinese company Haier stands a display case containing a sledgehammer '' that can tow the global out... Advertise his own company or fabricate some news items just for attracting eyes `` new people.! Our operational costs were also kept low to this Chinese saying, prefers... To step back and start another business moments of theater that will be told and throughout... The driving force behind any for-profit organisation had also been disbanding ren zhengfei leadership style of book. Just five kilometers away, we will not be an option at the time and what were you at... Even imagine what it would be afraid that they only had to get hold of the tech... Only includes cookies that ensures basic functionalities and security features of the book Pro-active leadership: it also. President, but he did n't have many hobbies mainly because my family was.! Realized the value of genes and DNA instruments, so I said he the. He did n't have many hobbies mainly because my family was poor US to provide the technology to the problems! That companies like yours are too powerful and need to be growing stronger we can make breakthroughs European want.